Genre: Employers

Traditionally a financial services company, Charles Schwab was considering if and how it should integrate audio and video content at Schwab.com. Working as a Content Development consultant, I worked with the eCommunications group, assisting with defining content-driven goals, planning strategies and identifying potential partners.

As a leading online financial services company, E*Trade sought to improve customer retention through the integration of editorial content. As Director of Digital Media, I worked with senior management to define the vision and refine content-driven goals. I also developed programming and distribution strategies and identified content and delivery channels for partnership, aggregation and acquisition.

CNET Television was comprised of six domestically and internationally distributed television shows, a radio program and streaming video clips. In my roles as Executive Producer and Senior Producer, I oversaw the editorial content of all production. Additionally, I developed new programming, improved integration with other CNET web properties, and created new distribution opportunities with a…